3663 First for Foodservice understands the importance of giving back to those less fortunate. By selecting the industry charity, Hospitality Action, as their Charity of the Year, they ensure that not only are they supporting people who have been hit by hard times, but also that they are supporting the benevolent organisation for the hospitality industry. Should tragic circumstances befall anyone who has worked or is currently working in the hospitality industry (including for 3663), Hospitality Action can offer support.

Since 1837 Hospitality Action has been at the forefront of the industry providing specialised support to all who work, or have worked within hospitality in the UK. They support people suffering from life changing illnesses such as cancer and multiple sclerosis as well as helping people who are experiencing poverty, domestic violence and bereavement. They also support families with sick and disabled children.

3663 has long recognized the importance of Hospitality Action’s work. Five years ago we nominated the charity as our Charity of the Year and have been supporting them ever since in a variety of ways:

• Our former Director of Marketing, Penny Moore, took secondment to Hospitality Action in 2004 and after settling in, became their Chief Executive in 2005.
• Fred Barnes, Chief Executive of 3663, has recently taken on the role of Chairman for the charity, overseeing fundraising initiatives, budgets and the support of beneficiaries.
• 3663 First for Foodservice is regularly in attendance and a sponsor of Hospitality Action’s fundraising events such as their annual Ball, Question of Support event at Wembley and It’s a Knockout teambuilding challenges.

For more information on Hospitality Action, please see www.hospitalityaction.org.uk.